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  1. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Examples would be special offer pages with expired dates, old job listings, expired real estate listings, out-of-stock products, and so on. Errors: Screaming Frog also generates a status code column in each crawl report where you can sort by 404...

  2. SEO Techniques for Large Sites: How to Maximize Product Visibility in Organic Search

    Some products expire or go out of stock and will never come back, while others will return in a set period of time. Still others are "evergreen" and always in stock. For products that will never come back, return a 200 response code and add...

  3. How Did Goodzer New York Shopping Engine Fare On Holiday Sales Weekend?

    Goodzer, a local shopping search engine which finds 'nearby' shops that stock the products you are looking for and plots them on a map launched last week ahead of Black Friday. Equally dissappointing, the PF Flyer shoes were listed as being in...