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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    Product out of stock But with intense competition and multiple sellers, it takes some creativity to stand out and grow sales. Additionally, high conversion rates on Amazon have a direct correlation to ranking organically in Amazon searches, so...

  2. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    Love the Hallmark Holiday or hate it, at the very least it's one of the top five times of year to stock up on chocolate candy. It's Valentine's week. This is also a good time of year to search for quotes about love and romance, whether you want to...

  3. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    Online inventory: This influenced a large percentage of shoppers – 82 percent will shop at another online site when the original site does not have a specific product in stock. Google paid search results that included pictures of products...

  4. 4 Ways to Expand PLA Success in 2014

    With these additions, PLAs tie in to physical store locations and available offline stock. Finally, due to the visual nature of PLAs, retailers should be sure to use impactful images and avoid using generic stock images that won't stand out from...

  5. 8 Tips for Building Your Internal Content Marketing Strategy

    By taking stock of what you have at the beginning, you can set proper expectations and ward off frustrations that may come later. You know that story about the cobbler's children not having shoes and walking barefoot uphill in the snow?