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  1. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    While much of the ground work has been laid for perfecting paid search and how well it works for retailers' customer acquisition goals, the fact of the matter is that retailers still have plenty of opportunities to learn more about their customers...

  2. Bing Launches Search Removal Request Form in Europe

    At last check in mid-June, already some weeks after Google started accepting takedown requests, Microsoft said they were still working on it. Microsoft's search engine Bing has finally responded to the recent European Court of Justice (ECJ) "right...

  3. 5 Takeaways From the World Cup for Global Search Marketers

    You're certainly local now if you followed number two, but you still need to capitalize on the audience that isn't. Even if you aren't a soccer fan ("football" to the rest of the world), you were most likely exposed somehow to the event through...