SEO News

Steve

RSS
  1. Pre-PPC Strategies For Launching a New Product

    Steve Blank, in his book "Four Steps to the Epiphany", calls these customers “earlyvangelists. PPC has long been the cheapest, quickest, easiest way to test-market products and services, offers and pricing, positioning and copywriting.

  2. Google Faces New Mobile Search Monopoly Antitrust Lawsuit

    It's clear that Google has not achieved this monopoly through offering a better search engine, but through its strategic, anti-competitive placement, and it doesn't take a forensic economist to see that this is evidence of market manipulation...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Steve Krull, CEO 45 percent of marketing execs feel they lack the capacity to put big data to work, according to Lyris/The Economist Intelligence Unit. The goal of Share13 was to connect like-minded marketers and brands and hear from "them" about...

  4. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    Image Credit: Steve Tappin/LinkedIn Image credit: 2013 Social CEO Report, CEO.com Here are some insights on social media and the CEO: percent of CEOs remain absent, with no social media presence. Two social networks have emerged as the preferred...

  5. Larry & Sergey: Still Super Rich But No Longer Equally Rich, Says Forbes

    Steve Ballmer, Microsoft CEO, 51st, $15.2 billion. Forbes has released its annual list of the world’s billionaires. While most of the richest people in the world remain the same, one noteworthy change is that Google co-founders Larry Page and...