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  1. Google Tries to Steal How-To Traffic in Organic Search Results

    The source for the step-by-step instructions was directly from the first organic link. Based on the results I could most likely figure out how to make a martini, but the results left out what I would consider to be some pertinent information...

  2. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    One of the first steps a brand can take to improve the mobile experience is a mobile-optimized landing page, however, "our studies show that approximately half of all marketers indicated that they did not have mobile-specific landing pages," the...

  3. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    In order to take advantage of the Google Analytics Solutions Gallery, you must first create a new dashboard. When you first start looking at the solution gallery it can be a little intimidating. You can set up and use these dashboards for quicker...