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Statistically Significant

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  1. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    Dynamic content through marketing automation solution can help you create this type of testing, but it requires enough volume to make the results statistically significant. Each of these four components have significant impact on the results of...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    It’s possible to reach statistically significant numbers with these survey responses, depending on how many respondents you pay for when launching these surveys. You’ll often find yourself testing between a few key principles and ideas for weeks...

  3. InboundWriter Promises More Insight into How Content Will Perform Prior to Publishing

    We've confirmed a statistically significant relationship between the traffic that a piece of content generates and its InboundWriter content quality score, thereby validating that InboundWriter's technology can be used as an indicator for...

  4. The Quick Guide to Developing Customer Personas

    Just like all good research, you want to gather a statistically significant amount of data directly from the source – your customers. While you should email a survey regardless of how many customers are on your list, a healthy pool would include 2...

  5. How a Preview Image Increased a Landing Page's Conversion Rate by 359%

    Use this Excel template to know when your results are statistically significant so you can stop the test and declare the champion. You need to make sure that the results are statistically significant, rather than just by chance.

  6. 5 Ways to Make Web Analytics Data More Insightful

    As discussed in the previous tip, calculating standard deviation is an easy way to determine whether the change you see in absolute numbers is statistically significant, if your data falls outside of two standard deviations of the mean.

  7. Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC

    Additionally, if you’re running any type of test, be it landing page or ad, send out a few reports on test progress each week, including the hypothesis of why you're running the test and how statistically significant the results are so far.