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Star Magazine

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  1. Why search engine marketers should attend SES Toronto 2008

    Advanced: Universal & Blended Search pm Networking Lunch pm Orion Panel: All Star Analytics Team pm Session Interval pm Andrew is also co-founder of Traffick.com, an award-winning industry commentary site, and frequently quoted in The Wall Street...

  2. The adventure of going to SES London for the first time

    I expect that about half of the attendees at the Search Engine Strategies 2008 Conference the “Orion Panel: All Star Analytics Team” at 1:30 p.m.the “Google University: Masterclass” at 2:30 p.m. And, anyone who has ever read Search Engine Watch or...

  3. Prevention is the Best Medicine: Don't Let Viral Campaigns Get Sick and Die

    Popular Web sites and link bait phenomena such as Elf Yourself, FlashMobs, the Star Wars Kid, and JibJab are the exceptions, and definitely not the rule. The magazine conducted a study of viral campaigns to ascertain averages on these rates, and...

  4. Google Courts Book Publishers, Librarians

    The grandiosely named Google Unbound came complete with an all-star cast of Web luminaries: Wired magazine's Chris Anderson (author of "The Long Tail"); author and marketing guru Seth Godin; Cory Doctorow, author, BoingBoing co-editor and USC...

  5. Daily SearchCast, August 23, 2006: Is Google Bad For Other Businesses? Will Brazil Close Google's Offices There? Isn't Yahoo Coupon Finder Cool? And More!

    I wrote earlier of Google doing a recruitment and PR push at the Star Pulse, a UK weekly news magazine for doctors conducted research that seemed to suggest that doctors were unhappy with the results of the medical searches that they were running...

  6. Putting Search in the Ad Mix

    Finally, leverage any celebrity star power your brand may have in your online campaigns. New York Magazine Apr 3 2006 8:32AM GMT Mar. New York, NY. A longer version of this story for Search Engine Watch members goes into more detail, with...