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  1. FTC Tightens Online Disclosure Requirements

    Use plain language and syntax so that consumers understand the disclosures. The Federal Trade Commission (FTC) released its new .COM Disclosures standard on March 12, tightening considerably the requirements for disclosure statements for online...

  2. Google's Vint Cerf Celebrates 30 Years of TCP/IP

    There was no common language. In 1984, the US Department of Defense made TCP/IP the standard for all military computer networks, which led to its increased adoption in research facilities and educational establishments, and also set it on the path...

  3. Google Crisis Response: From Search Engine to Information Provider

    Crisis response is a global effort, so it is not always in the English language. Now we work with our satellite imagery providers, local organizations and other external data providers to help them embrace open standards such as a standard called...

  4. Gmail Messages to Appear in Google SERPs

    At present, Google said Gmail search is only available as a limited trial, for English language users with a gmail.com address. These results would appear on the right-hand column of the search page, and could be expanded to show the whole email...

  5. Link Prospector's Guide to the InAnchor Search Operator

    A Note on Linking Audiences' Language Usage My stumbling point on inanchor was my lack of knowledge around language used consistently and naturally by "real" linkers. These can turn up results that may not always show up top 20 via the more...

  6. Google, Microsoft Pitch HTTP Overhaul Options for Speedier Web

    That data is then constructed using technologies such as HTML (HyperText Markup Language) for describing the page, CSS (Cascading Style Sheets) for formatting and some visual effects, and the JavaScript programming language.

  7. Google Adds Graphing Capabilities to Search Results

    Both standard language (cos of x squared, for example) and the actual mathematical symbols are accepted. Google has made their search bar into a graphing calculator. When you type in a mathematical function on Google, the search results will now...

  8. Business Wire Wins Press Release SEO Patent

    The patent language is foggy, and either handed Business Wire useless intellectual rights or permission to sue every company who ever optimizes a press release. While the language indicates that Business Wire now has rights to overarching SEO...

  9. Microsoft Updates Ad Policies on Relevance & Quality

    Other changes primarily focused on clarifying the language so it was obvious that phishing attempts, the collection of personal identification information, intentionally confusing users to get a sale or lead, and preventing users from leaving the...