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  1. EU Commissioner Hints at YouTube Probe After Google Investigation

    Expert staff will look into these and possibly future allegations for quite some time. The European competition commissioner Joaquín Almunia has suggested that when he completes his antitrust investigation into Google, he might follow it with a...

  2. Pre-PPC Strategies For Launching a New Product

    Kevin Milani, VP of Digital Marketing for Virtual Marketing Staff, uses Graph Search to find out about people who like similar products and services to the ones his clients plan to launch. But in order to use PPC to ask and answer questions about...

  3. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    And you can’t have successful SEO campaigns without the right staff. Where do we get our data? And, "How do we further our marketing careers? The survey report, released this week, touches on questions in several areas such as rank, content...

  4. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Bonney, a former journalist, actively sought and recruited staff with print and broadcast media experience. In practice, Public Information Office staff worked as reporters within the agency, seeking out newsworthy information from NASA technical...

  5. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    Consumers’ onsite experience should be as personal and as responsive as physically shopping in a well-designed store with a helpful staff,” said co-founder and CEO of BloomReach, Raj De Datta. Making the web experience unique to your audience is...

  6. Social Advertising Revenues Forecast to Grow 31% in 2014

    With the need for specialized talent, such as a community manager or social strategist on staff, the investment into social advertising goes past media spend. With many social networks maturing over the past two years and investing in advertising...

  7. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Agarwal's altruism wasn't for naught; Barby wrote an article that sprinkled several personal thank yous to Agarwal, linked to Agarwal's business, twitter, and the tool he created, and even donated $80 to Agarwal's site, which Agarwal in turn spent...