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  1. How to Create an Effective PPC Competitive Intelligence Report in 3 Easy Steps

    A good tool to help you answer some of the questions posed is SpyFu. Although SpyFu is helpful for looking at the keywords being bid on and ad copy, you should take the budget and cost data with a grain of salt as it isn’t always 100 percent accurate.

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Competition analysis tools such as Spyfu/SEMRush, and free tools such as ubersuggest.org that scrape Google suggest data are invaluable. This will be the first time that this many Meetup Groups of marketing professionals, brand advertisers...

  3. Recharge Your PPC Profitability: 5 Ways to Diagnose & Treat a Paid Search Slump

    Use tools such as WhatRunsWhere.com to keep an eye on their display ads or SpyFu.com to track their keywords and text ads. Core KPIs just fluctuate without a seeming trend, profits slump and it becomes an uphill battle simply to return to the base...

  4. Paid & Subscription-Based Keyword Research Tools

    SpyFu SpyFu offers keyword tools suitable for PPC and SEO with a strong emphasis on keywords competitors are using. SEMRush SEMrush provides data on keywords for both organic and PPC with a phrase match report, related keywords, and organic results...

  5. How to Decipher Your Competitors Digital Marketing Strategy

    Spyfu has a great tool that enables you to see what keywords that are being used in your competitors account. While not 100 percent accurate all of the time, utilizing Spyfu’s ‘Kombat’ tool can help you understand which keywords are being used in...