The more shares a sponsor earns across all their online ads, the faster their runner will move along the track, taking them nearer to the finish line and closer to being an advertising champion. However, you can already spot the favourite to win...
Two years ago, Doritos won Ad Meter with a consumer-made spot, and last year it finished as a runner-up with an ad made by an outsider," USA Today noted. The most popular Superbowl ad - the Dorito door-crushing dog - was created by a part-time...
Google Flips Switch on TV Ads, SpotRunner Gets Granular Google TV Ads is now offering free tv ad creation with a self-serve video ad creation solution implemented inside AdWords. The solution was developed jointly between the two companies.
Joanne Bradford, who led Microsoft's MSN for 7 years until March, when she left Microsoft to join SpotRunner, the Web-based TV ad startup. Yahoo has initiated another executive shakeup, but this time they've brought in a big gun to help their ad...
Joanne Bradford, who led Microsoft's MSN for 7 years until March, when she left Microsoft to join SpotRunner, the Web-based TV ad startup. Today's Top Story: MarkJackson Domain Acquisition -- How Much is Too Much?
SpotRunner Raises $51 Million in FundingPosted by Nathania JohnsonA European newspaper company, Mexican TV company, and luxury goods manufacturer have joined the slef-service ad provider's investors.
Internet-based ad agency SpotRunner has secured a combined $51 million in funding from Daily Mail and General Trust (DMGT), Grupo Televisa, Legg Mason Capital Management and Groupe Arnault/LVMH. SpotRunner CEO Nick Grouf said of the funding...
SpotRunner Buys Weblistic: Local Search on Video Steroids Hitwise is reporting data showing that search and social media are virtually equal when it comes to the share of referrals to online video. In the week ending April 12, 2008, the share of...
SpotRunner Snags a Major: Microsoft's Joanne Bradford, ClickZ News By Kevin Newcomb March 14, 2008 What's going on in the search industry? Find out here, with these links to some of the latest topics being discussed in our own Search Engine Watch...
Still, the cable firms are behind similar efforts by Google, which has a deal with EchoStar, and the recently announced acquisition of Weblistic by SpotRunner. However, with the successes of Google and SpotRunner riding on user-driven behavior...
SpotRunner Buys Weblistic: Local Search on Video SteroidsToday SpotRunner announced its acquisition of Weblistic, a provider of local online advertising, in an all-stock transition. We've collected all the search marketing news from selected...
SpotRunner Takes Full Service Approach, Looks to Build Sales Staff, ClickZ News Here we've collected today's top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:
SpotRunner Buys Weblistic: Local Search on Video SteroidsToday SpotRunner announced its acquisition of Weblistic, a provider of local online advertising, in an all-stock transition. Want a snapshot of the day's search marketing news?
Today SpotRunner announced its acquisition of Weblistic, a provider of local online advertising, in an all-stock transition. SpotRunner is an internet-based television ad agency headquartered in Los Angeles.
With this in mind, it offers a low barrier video production product, similar to the well known SpotRunner, which lets SMBs customize a short video ad using stock footage. We hear a lot about universal search (define) and how it will keep SEO...
Online Video Platforms – Companies like TurnHere and SpotRunner are helping local advertisers create and syndicate short videos about their business to video networks. Analysts are falling over themselves to predict just how many billions of...
SpotRunner, an Internet-based ad agency, not only makes it easy and affordable for businesses to advertise on television, it also promotes its services as a complementary feature for search marketing campaigns in the video search and contextual...
SpotRunner Dives Deeper into LocalYesterday, local video ad and distribution provider SpotRunner announced a deal with Lexis Nexus Martindale Hubbel. =================== In This Issue ===================
But the growing adoption and exposure of local video advertising thanks to, TurnHere, SpotRunner and others, should increase demand among small business advertisers for video. As Cable television providers test the waters of on-demand programming...
SpotRunner Dives Deeper into LocalYesterday, local video ad and distribution provider SpotRunner announced a deal with Lexis Nexus Martindale Hubbel. From the SEW blog: Organic Search Mapping The Minds of Visitors Helps Categorizing, Keyword...