SEO News

Sponsored Tweets

  1. Social Media Monetization in a 'Mobile First' World

    Facebook and Twitter, both mature, publicly traded companies with well-established revenue streams, have been the pace-setters in social by effectively monetizing their respective native ad units, Sponsored Stories for Facebook and Promoted Tweets...

  2. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    Google, Facebook, and Twitter have all gone on record saying that they will not allow sponsored ads, posts or tweets that promote the purchase or use of marijuana. Twitter, too, has a pretty clear cut policy when it comes to promoting drugs through...

  3. Social Ad Revenue Forecast to Hit $11 Billion by 2017 [Report]

    Campaign options such as Twitter Promoted Tweets and Facebook Sponsored Stories will lead to advertisers rethinking their campaign strategies, according to the study. Annual ad revenue is expected to reach $11 billion by 2017, according...

  4. New Targeting & Tools for Small Advertisers on Twitter

    In addition to targeting by device or platform, brands can direct their promoted tweets to users based on gender, interests they share with others (similar to Facebook's lookalike audience targeting), or 350 specific interest categories.

  5. FTC Tightens Online Disclosure Requirements

    Here's a blogger who was apparently paying attention, because as of March 18, she incorporated the #ad tag into her tweets. Some folks focus their social media marketing efforts more on Facebook, although often, not by buying ads or sponsored posts...

  6. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Consider social ads, sponsored tweets, emails announcing social promotions, etc. Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research, support, sales, and more!