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Split Watching Tv

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  1. 3 Marketing Myths On TV Vs Online Video Usage [U.S. Study]

    It calls for two separate senses (hearing and sight), whereas TV plus video requires to split both senses and direct them to two distinct sources. However, as Howard Shimmel, Senior Vice President, Client Insights revealed at Nielsen's Consumer 360...

  2. SearchDay: Social Media = Society's Watchdog

    A/B Split Tests While Starting a New CampaignPosted by crocwatcherAny thoughts on the timing of running A/B split tests with a new campaign. Should I be concerned about one of my split test pages being too short (long form vs.short form landing...