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  1. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world, particularly for online merchants. A lot of retailers will say that they don't have the money to pay for this channel...

  2. Google Chrome to Encrypt All Searches

    Google said Chrome 25 is in the beta channel, though it didn't say when the browser will enter the stable channel, at which point most of the web browser's users will receive the update. Rather, Google said that through its SPDY protocol, users...

  3. ROPE: 4 Essentials for Global Integrated Digital Marketing

    Companies that have chosen to invest in the digital marketing channel the longest are currently reaping the most rewards from owned and earned media efforts, and have very refined paid strategies. If people continue to think that the online channel...

  4. The 5-Step Plan to PPC Prioritization for Maximum Profits

    With this simple exercise that takes no more than an hour, you can best channel your time and energy toward big wins. Now that all the opportunities are laid out in Excel, it’s time to rank them based on opportunity size, speed to achieve and risk...

  5. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Taobao have a direct communication channel with all resellers “AliWangWang”. Speed of delivery There are many different answers to this question – from fully optimizing campaigns on Baidu, Google China and the many social networks in China – but...

  6. Google’s Avinash Kaushik Talks Optimization Across All Channels at #SESTO

    Kaushik demonstrated a model where he measured the number of people who started with, ended with, or used a particular channel partway through in a circular graph. Keep Your Site up to Speed would you accept this in a physical store?

  7. Google+ Bowling: Real Life Bowling Rethought for Real Life

    You will also be prompted to upload a video replay directly to your YouTube channel, which you must sign up for when you enter the Google Bowling facility. Some may not like the fact that if you play too slowly, Google will enforce a bowling speed...

  8. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    In a post on the YouTube Blog, Chet Flanagan, director of DVD product management, asked, “Loved a video so much that liking it, favoriting it, sharing it and even subscribing to the channel wasn’t enough?

  9. Richard Petty Driving Experience Revs Up Fan Engagement 700% on YouTube

    The Richard Petty Driving Experience’s channel on YouTube was already loaded with great content from television news coverage, ESPN footage and reality shows. No other content on the Experience’s YouTube channel had reached the 100,000 viewer mark.