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  1. Matt Cutts: Google Didn't Make Panda & Penguin to Force People Buy Ads

    So you could not just pay attention to design you could pay attention to speed or other parts of the user experience. It's no conspiracy that Google wants to make profits, but Google's Distinguished Engineer Matt Cutts has come out swinging against...

  2. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    During your audit for the page, you find that new images on the pages were not sized and compressed correctly and your page load speed has gone up dramatically. You fix the image issues and verify that the page load speed has decreased and make a...

  3. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    It is obvious that their product development teams and their developers are actively working on Google Shopping and product listing apps, which is refreshing; because when it was free, the speed and the cycle of development of these new features...

  4. SEO Diagnostics: Urgent & Preventive Care

    Site Speed The SEO Diagnostics for the Skilled Search Mechanic panel at SES New York last week, moderated by Kristjan Mar Hauksson (@optimizeyourweb), founder and director of Search  SEO Diagnostics: Proactive and Reactive Diplomacy.