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Spark Capital

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  1. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    By reaching those individuals that spark conversation and carry great amounts of social capital, brands are able to better land their messaging and increase potential reach.percent of influencer impressions are made on Facebook (Source: Forrester...

  2. Optimize Your Brand for Sharing and Social Search in 11 Steps

    As attention spans continue to thin and as interesting content spins through attention dashboards at blinding speeds, brands must proactively connect relevant information to social beacons who can lend credibility and spark conversations and...