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  1. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Even with Google cracking down on spammers (which is a good thing), not all is lost. In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking.

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Another side effect of guest blogging was innocent webmasters being suckered into posting guest blog posts simply because spammers promote how guest blogs give their site's "freshness" and "free content" yet obviously they don't reveal the...

  3. Matt Cutts on SEO, PageRank, Spam & the Future of Google Search at Pubcon Las Vegas

    Matt Cutts kicked off day two at Pubcon with another of his signature keynotes, dispelling myths, talking about spammers and about Jason Calcanis’ keynote from day one, at the urging of the audience. Because they are highly profitable keywords...

  4. Google's Matt Cutts on Search vs. Social: Don't Rely on Just One Channel

    It's never going to be complete, they will continue to update it as spammers find new ways to rank and as they integrate new signals or change the weight of those signals in the algorithm. Cutts added that since the start of the summer (when this...

  5. Google's Patrick Thomas Talks Controversial Content Ahead of SES San Francisco Keynote

    In some ways, this is always going to be a cat-and-mouse game between the spammers and our engineers. As of 2013, that number is closer to 60 trillion unique URLs, according to Patrick Thomas, a specialist on Google's User Policy team and keynote...