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  1. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Pageviews: Pages on your site that get very few unique views might be a source of concern. I strongly advocate for not letting data points alone dictate the fate of a page. Before you kill a page, be sure to actually take a look at it and determine...

  2. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    In branding yourself as a resource, you're also branding yourself as their go-to source online, and thus the go-to place when it comes to choosing a financial institute in real life. Become a Trustworthy Source of Information

  3. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    More than 40 percent of consumers cited mobile as the most important media source for information. With 2014 data showing 10.6 billion online visits made on a smartphone versus 5.8 billion on a PC, the report cited that device usage varied by time...