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  1. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    This sounds like a straight-up, "Give us your content on our terms or we'll cut you off from YouTube" play. YouTube is having difficulty getting independent music labels to sign on to its new service due to "highly unfavorable and non-negotiable...

  2. Nuances of Spanish Language Search Marketing

    This form is different because it sounds more like Italian. This should be obvious – after all, not all English-speaking countries are alike. Spanish-speaking countries all have different forms and dialects of the Spanish language that they use...

  3. Google AdWords Search Funnels Attribution Modeling: Think Hard Before You Act

    It sounds good that we never lose the effect of any of our keywords. If they interacted with your brand then repeated the same search to come to your site that sounds like they are just trying to get back to you via the method they found you before.

  4. Stimulate Your Search Marketing Creativity With the Random Input Technique

    It's just like it sounds. Search marketing is often a logical, market-driven endeavor. We can identify our prospects' wants and needs, survey our competition, tweak and test ads and copy, and iteratively and ploddingly improve our creative and our...