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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    But since responsive has been dubbed the solution of choice by Google, BrightEdge wanted to find out if sites that implemented responsive design over other types of mobile solutions like separate mobile URLs or dynamic serving had a better chance...

  2. Google Censorship Ruling in Canada Has Worldwide Implications

    Equustek Solutions has requested that Google "remove all search results that link to the rival's more than 300 websites. The latest case involves Equustek Solutions, a Canadian company claiming that a competitor stole their trade secrets and is...

  3. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    Google supports and has solutions for most mobile site configurations, which we can generally categorize by whether a site has unique mobile URLs. Many sites have unique mobile URLs and Google has solutions to help ensure crawling clarity in these...

  4. Google Reveals What New & Expectant Parents Search For

    Marketers looking to appeal to new parents might want to focus on providing economical, eco-conscious solutions," Rost, Johnsmeyer, and Mooney said. With both Mother's Day and Father's Day approaching, Jordan Rost, Brad Johnsmeyer, and Allison...

  5. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    Take advantage of solutions that help you identify in-market consumers across devices so you can provide a continuous shopping experience and close the sale. Even though there was an almost unanimous consensus on the cross-screen influence of paid...

  6. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    This solutions gallery contains in-product solutions (such as dashboards, custom reports and segments) to deepen your use of Google Analytics and accelerate your learning curve. In order to take advantage of the Google Analytics Solutions Gallery...

  7. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    The launch of enterprise-level tools in AdWords will offer more convenience for advertisers, but will likely compete with some third-party management solutions advertisers have used, as they were previously the only option for bulk actions, bid...

  8. Digital Data Trends – Search, Social, & Content Fusion

    Provides fresh solutions for searchers problems. The session focused on the fusion of content, search, and social data. More than 2.7 zettabytes of digital data exist today and as content, search, and social media marketers, we are (in reality...

  9. 3 Ways Merging Google AdWords & Analytics Can Improve PPC Results

    Download and read more in the Google Analytics Solutions Gallery. You can use this data to go into a second level of PPC advertising analysis beyond the impressions, clicks, conversions, etc.found in AdWords to see more deeply how campaigns are...