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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Now, granted for most folks this is an oversimplification, but for the purposes of this article it allows us to identify the most important steps in the process, what the major obstacles are for execution, and some potential solutions for the...

  2. Google Informs Webmasters of Faulty Redirects for Mobile Users

    There are technical considerations when implementing mobile solutions that can mean the difference between merely being accessibile and creating great experiences. Earlier this week, Marie Haynes of HIS Web Marketing pointed out that those faulty...

  3. Marin Adds Google Shopping Campaign Management

    We're already working with both solutions, which have proved to be extremely useful in automating product advertising processes. With this launch, "Marin becomes the only independent digital marketing platform to offer automated campaign creation...

  4. Top 10 Skills That Separate Real UX Designers from Wannabes

    Clearly articulating the problem produces much more successful solutions. Do they describe their process in terms of a two-part process: redefine the problem, create the solutions? They avoid describing users in terms of marketing demographics...

  5. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    BrightEdge's Mobile Share Report looks at the various types of mobile solutions – responsive design, dynamic serving, and separate mobile URLs – to see which configuration has the most errors associated with it, and how that affects important...

  6. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    Google released the Dashboard Analytics Solutions Gallery more than 14 months ago but very few marketers have taken advantage of this free resource. Most advanced Google Analytics users have created custom dashboards but few have imported templates...