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  1. Cross-Device Measurement: Believe the Hype

    However, there is a simple solution to measure cross-device campaigns. If there is a method to prove that an ad seen on smartphone resulted in a later purchase on a desktop Web search, or vice versa, then brands would likely be more willing to...

  2. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    One Solution: Fallback Pages So, in effect, pushState is not a solution to the problem of AJAX sites and SEO all by itself, but it helps. The result: Poor search visibility relative to competitors. The downside is that the crucial content or key...

  3. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME] integrated with? Does the location page solution have social components included? Choosing a local search automation vendor can be a complicated and intimidating decision...

  4. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    For more information on the mobile research coming from BrightEdge, including tips on how to choose and implement a mobile solution, the full report can be accessed here. But since responsive has been dubbed the solution of choice by Google...

  5. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    The solution? If this turns out to be true, users searching for music on YouTube, the world's second largest search engine, may not find content from their some of their favorite independent artists. Not to mention that users expect a video search...