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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME] integrated with? Does the location page solution have social components included? Performing well in local search depends on many different tactics, so finding a partner...

  2. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    For more information on the mobile research coming from BrightEdge, including tips on how to choose and implement a mobile solution, the full report can be accessed here. But since responsive has been dubbed the solution of choice by Google...

  3. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    The solution? YouTube is having difficulty getting independent music labels to sign on to its new service due to "highly unfavorable and non-negotiable terms," The Guardian reported. In response, the video search engine is flexing its Google-backed...

  4. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Adobe has also built on its, industry first, mobile app solution providing mobile forms and workflows that business users can design and customer's access on mobile devices. "Think of the website like a canvas where creativity meets technology.

  5. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    The solution here is simple. Now that the dust has settled, it's clear that Panda 4.0 was a powerful update that impacted many sites across the web. And that impact has been fascinating to analyze. Once I heard the official announcement from Google...

  6. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    The optimal solution is for brands to provide the same content available to desktop users, but in a user-interface designed for tablets. Yet, is this really necessary? Does smartphone and tablet user behavior differ so much that unique content...

  7. Gender Bias in Marketing: Women Seen as Less Valuable Than Men [Research]

    In his post, Kim explores questions around the solution to this issue in the online marketing industry and beyond. Both men and women have passionate views about the topic, and the subject is multifaceted and multilayered.

  8. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    Dynamic content through marketing automation solution can help you create this type of testing, but it requires enough volume to make the results statistically significant. Content marketing has gained much traction over the last 18 months and for...

  9. Audrey Hepburn Google Doodle Celebrates Actress, Philanthropist

    Finding the right solution for someone as timeless as Audrey proved a tricky task. A Google Doodle today features legendary actress Audrey Hepburn, best known for classic movies such as Breakfast at Tiffany's, My Fair Lady, and Sabrina, on what...