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  1. How Big Data is Fundamentally Changing Local Search

    In January 2011, the Pew Research Center conducted a broad research initiative to better understand how people learn about their local communities in the "SoLoMo" era. Their findings further substantiated that the manner in which we communicate...

  2. Eric Schmidt on Search Result Answers, Social Failures & Google Offers Launch

    The future, according to Schmidt, is SoLoMo – social, local, and mobile. During an interview last night with Google's Executive Chairman Eric Schmidt at the D9 Conference, questions from Walt Mossberg and Kara Swisher ranged from a new approach to...