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  1. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    She stated that audience measurement is a tool for advertising and that people using search can only do so much with SEO and SEM. At the opposite end of the floor, Yext helps its customers with location information software and had a cache of swag...

  2. Digital Swag from SES Chicago: Free SEO & E-Commerce Takeaways #seschi

    AdChemy’s Thi Thumasathit, also a Search Engine Watch author, shares SEM advice for search marketers managing campaigns around larger retail product catalogs. Marin Software have identified search marketing trends for the 2012 holiday season and...

  3. Searchmetrics Essentials Unveiled; SEO+SEM and Social Tools Integrate

    The Social component is a standalone tool that also integrates with the SEO + SEM tool within the Searchmetrics Suite. Searchmetrics introduced Searchmetrics Essentials this week, marrying search analytics software with a social media data module.