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  1. gShift Gives Content Marketers More Ways to Mine Twitter Keyword Data

    SEO software company gShift announced a new way for content marketers to mine valuable data from the conversations a brand’s audience is having on Twitter; its social keyword research module, released last week to the “agency pro” subscriber level...

  2. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    Bitly also integrates into many third-party software packages, making it a great umbrella tool, as you can track within multiple platforms. Klout is a free tool that will allow you to measure influence on Twitter, Facebook, Google+, and several...