Google has just rolled out Penguin 2.0, a large algorithmic update promising to go “deeper” than the 2012 Penguin release, which put a hurting on websites with number of manipulative links in their profile.
You would be surprised how many websites haven't caught up with times in terms of modern day design. Vice versa, websites that are well optimized can look outdated, less engaging for the user and, given the recent focus on quality and content...
I talked about how Google+ provided a hub by which users could be tied to their websites, content, other users, employers, or locations.virtually any entity, with any attribute. The sparse tidbits we share on various social media platforms and in...
YouTube links of videos can be embedded and shared on websites, such as SlideShare, another necessary B2B online marketing tool. Which social network is the best for B2B marketing? The Google+ Hangout real-time video application is another major...
A few days before my SES NY presentation, I was double checking how Facebook handled traffic it was sending to websites from the Bing fallback results. When Graph Search first launched, Facebook was not providing keyword data to destination...
Many also cite websites and online pubs that they’ve been featured in, which could spell a linking opportunity for your site as well. Most career services offices will drop a link to you on their websites.
We have the added power to attract a large number of potential leads to our clients’ websites through our outreach efforts and we bring about increased sales volume much quicker than waiting for core terms to rank high on page one.
Larger corporate sites may require a highly sophisticated platform like Open Text or IBM Websphere, but most websites can get away with a customized version of WordPress, Joomla, or Drupal. I've seen websites forget about this for even a short...
From there they can share the videos on their websites, social media profiles (Facebook, Twitter, LinkedIn, etc.and in Google+. Competing with the big names, giant retailers, and pop up chains can be a tall measure for any small- to medium-sized...
This includes websites, products, articles … the list goes on. I recently sat down with Kawasaki to get his thoughts on content marketing, social media, and his most recent book, "APE". This is the result of many things including marketing...
Both have their merits, as you can see, despite the fact that I have starred a much greater percentage of SEOmoz's posts, Search Engine Watch and Search Engine Land are still much more visible websites within search results:
What I do like about Graph Search is that it has the potential to be a true social search engine, or in other words, a search engine about people, rather than topics, shopping, or websites. RG: Social relevancy and trust is measured on the same...
Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...
Craver went on to say that mobile websites come in two varieties, usually something like: m.yourdomain.com or yourdomain.mobi. According to Craver, the set of reports you get for tracking apps in Google Analytics is different than what you get for...
Just as Google and major search engines frown on keyword stuffing on websites, stuffing the keyword field with unrelated keywords can get an app rejected from app stores, so play fair – stick with descriptive keywords that are relevant to the...
You could list all your social profiles, blogs and websites, post photos and videos, map places you've lived for your entire life, provide your address and contact information – all in one spot. Since the government has decided that it's too much...
The Adobe Digital Index team looked at 19.6 billion video starts on media websites to confirm the growth of broadcast video consumption across connected devices. Publishers should look for opportunities to weave more video content into their...
Some websites fail in obviously reinforcing the click expectation, missing an opportunity for engagement, underscoring brand recognition, and providing obvious reasons of time-worthy value. Probably the most obvious of tips, it the provision of...
SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's John Mueller. Bing Delivers Five Times as Many Malicious Websites as Google – PC...
Mine competitor assets: There are a number of SEO tools on the market that allow users to find the "top pages" on competitor websites. What they don't realize is that the power of Google plus has nothing to do with the social components.