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  1. SEO for Startups & New Businesses: An 11 Step Plan

    I say high-level because this will help inform your website user experience, the type of people you hire, and the kind of narrative, social, video, or other type of digital content you invest in. will become active on Google+ and other key social...

  2. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Host a podcast, video program, or interview show. For example, if everyone talks about the value of video marketing from a theoretical perspective, but you're creating 3,000 word in-depth tutorials that really move people forward, that's your niche.

  3. YouTube Vloggers and Haul Girls Crush Big Beauty Industry Brands [Study]

    She's just one of the best known YouTube vloggers (video bloggers), "haul girls", and other beauty content creators who are crushing big brands in the beauty industry. According to Google research, 50 percent of all beauty shoppers watch a beauty...

  4. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    The latest Google webmaster help video from Matt Cutts addresses the topic of what an older site can do to maintain its ranking over time. A lot of the times if you land on your site from a search result, even if they've been in business for 15...

  5. Top 10 Trends in Mobile Across Paid, Owned, Earned Media

    Late last year Twitter bought Vine and rolled it into their platform, later Instagram also included a video feature although slightly longer in format (15 sec vs. This short form video format requires brands to think outside of cutting up their TV...

  6. How to Plan Effectively for Content Marketing in 2014

    You still need to have unique and engaging content such like a viral video and the process behind its development. News outlets including CNN, Mashable, Forbes, The New York Times, and The Wall Street Journal produce news across multiple industry...

  7. 8 Tips for Building Your Internal Content Marketing Strategy

    Video? Analyze your analytics, survey your audience, do social research, interview customers – do it all and create the stories you need to base your content from. How many times do you want to blog? You know that story about the cobbler's children...