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  1. Visual Storytelling: The Key Weapon to Content Marketing

    An entirely different, but highly related aspect of this conversation also includes the concept of data visualization, most often exemplified in infographics. Many of us have years of experience chasing technology for marketing purposes.

  2. Social Media Madness - The Final Four

    Key wins: Cisco, Xerox, and Hewlett-Packard all use it to help increase conversation and communication between employees while reducing meetings. Key Losses: The technology isn't the most user friendly.

  3. Social Media Marketing 101, Part 2

    Do some conversation mining. Start or Participate in the Conversation -- Engage Listen -- Conversation Mining To start the conversation mining process, you should subscribe to RSS feeds of news alerts related to your company and brands on Google...

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  4. SearchDay | Interpreting Keyword Reports

    Not sure how real it is, but for the sake of this conversation, let's assume it's real. Dubbed "MySpace MyAds," the new platform allows anyone to create banner ads and use the social network's HyperTargeting technology to find target audiences.

  5. The Role of the Brand in Social Media Marketing

    Promoting text conversation among participants is one thing, but also facilitating conversations using video and audio can help boost interactivity and brand resonance. Here are seven social marketing tactics to help your brand "get social" and...

  6. Search Marketers' Wish Lists

    If you want to share your own wish list, or discuss any of the ones shared here, feel free to join the conversation in the SEW Forums. The technology platforms are stale, the accessibility for small business is still lacking, and there's still not...