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  1. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    Email marketing technology is inexpensive. It's easy to be swept up in the hype of controversy about which linking strategy is OK and Matt Cutts' latest cryptic video response. At this point, they can migrate into content marketing – launching...

  2. How to Build Your First Content Marketing Strategy

    Retail businesses can be affected negatively by technology. It includes everything from blog posts, articles, website copy, letters to customers, and social media posts, to podcasts, recorded interviews, infographics, photos, and video.

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    The convergence of social, mobile, and search marketing techniques and technology has provided marketers with a huge spectrum of opportunity to shift the digital mindset to embrace change and manage their marketing campaigns more efficiently.