It's sad to read articles; many by bloggers and people who run sites based on contributions from guest bloggers, as to the decline in the importance in guest blogging. I decided to place no links in this post but you can share it on Google+ and...
This is good for news aggregators and other sites that reuse content appropriately and have been hit hard by the Panda filter. Forward-looking webmasters can prepare their sites for Penguin 2014, 2015, and beyond with well-researched, end-user...
Many people with image-rich sites were puzzled when their traffic dropped in late-January due to a change in the way Google Images works. How to Use this Segment: Apply this segment to reports in the Audience section of Google Analytics to inspect...
I don't use Chrome, I have a Gmail account only out of necessity, almost never using it, and I often sign out of Google when working on my clients' sites. Yet, while signed out, I still find myself targeted by ads for sites I visited when I was...
Drive Traffic Through Different Sites At the end of last year, Pinterest introduced business accounts in response to the growing amount of companies and brands that were making their presence known on the social media network.
The book progresses to creating sites and pages with an emphasis on SEO. Covering SEO and keyword basics to creating pages and structuring your website through to content, communities, social media, link building, PPC, analytics, tools and tricks...
Other Q&A sites like Quora have been one way for brands to gain authority online. A new question-and-answer feature from social networking site Klout will soon become a more prominent feature in Bing's search results.
Let's review these top sites from a B2B social marketing perspective so we can crown an undisputed champion. In doing so, these videos can then become visible to target connections on important B2B social networking sites like Google+, LinkedIn...
Every content marketing program should leverage tools and technologies that track and make actionable data relating to your audience (target vs.actual), content (forms and stories), and points of distribution (devices, sites, etc).
Amazon is doing a great job to capture the shoppers frustrated with experiences on other retailer's mobile sites. Using social-network data from Pinterest or Facebook, consider creating landing pages of popular or emerging products that can turn a...
Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non-competitive content from sites such as AllTop.com and Buzzfeed.com industry percent personality: Highlight a sparkle...
Imagine I told you that I had published articles in 15 different newspapers, including one in the New York Times, and one in the Washington Post, along with 13 other decent quality sites. Major media/blog sites are always hungry for content.
Going forward, the EFF said that it hopes social networking sites and web application developers will continue to work to make sure that users are given protections and that data is handled responsibly when working with governments.
While measuring the volume of shares and mentions through various social sites is a good baseline metric, the key is in noting "business significant" social media profiles involved in this process. Social Media Mention
Transaction intent data is comprised of all the information people reveal when they interact with other sites across the web, from the time they spend on a page to the items they put in shopping carts.
Ahrefs has a feature called "linked domains," where you can see which sites a domain is linking to. So if you’re looking for more link ideas, figure out which sites and documents these schools are linking to and why.
What is being done to detect and remove results from larger sites when they don't have unique content that is relevant to a query (e.g.yelp.com results with no reviews, Facebook "business" pages that weren't actually created by the business)?
Larger corporate sites may require a highly sophisticated platform like Open Text or IBM Websphere, but most websites can get away with a customized version of WordPress, Joomla, or Drupal. Time spent looking at competition and other categorically...
Site audits should address the underlying content structures (meta data, value lists, controlled vocabularies, taxonomies) that support dynamic content sites and great SEO. Social optimization and authority building: LinkedIn, Pinterest, Twitter...
Brands are looking beyond social media giants like Facebook, Twitter, and Google+ to more niche sites such as Pinterest, which puts a big emphasis on visuals. Another niche social player worth exploring is question-and-answer site Quora.
