That's something Hearst Magazines is apparently abundantly aware of with its acquisition of Answerology, a relationship advice site. Hearst Jumps on Answers Bandwagon, Acquires AnswerologySearchers want answers, not just results.
It will fit into the Hearst Interactive Media and Hearst Magazines Digital Media units. Hearst to Acquire Social Shopping Site KaboodleNewspaper and magazine giant Hearst Corp.has agreed to acquire social shopping site Kaboodle.
It will fit into the Hearst Interactive Media and Hearst Magazines Digital Media units. Kaboodle is a natural overlap for Hearst Magazines," Cathleen P. Black, president of Hearst Magazines, said in a statement.