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  1. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    The emergence of visual bookmarking site Pinterest and the super-simple mobile image sharing network Instagram have increased the importance of a brand image strategy. As brands, products, and services are increasingly inserted in entertainment...

  2. Social Media Madness - The Final Four

    Delicious is a social bookmarking Web site. Digg is a social bookmarking site. Follow what your customers/readers find of most interest and adjust product/services/content accordingly. Limited competition; LiveMocha competes with italki, a China...

  3. Social Media Madness -- The Sweet 16, Part 2

    Digg is a social bookmarking site. Follow what your customers/readers find of most interest and adjust product/services/content accordingly. With NCAA March Madness on the horizon, I felt it only appropriate to put together a Social Media Madness...

  4. Social Media Marketing 101, Part 1

    Social media essentially is a category of online media where people are talking, participating, sharing, networking, and bookmarking online. Social bookmarking: Sites like Delicious, Faves, StumbleUpon, BlogMarks and Diigo allow you to find and...

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  5. Google's Algorithm is Shifting

    Social bookmarking sites, such as StumbleUpon Make sure to have credible outside sources review your products and services if you wish to compete. Social chat engines, such as Twitter Here are some of the factors that are starting to change search...