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  1. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to discover what topics they talked about, which content they consumed and shared, and what...

  2. Forget Big Content – Small Content Is Critical to Search Success

    Read any popular digital marketing thought leadership blog and you'd be bombarded with the notion that "big" content is the future of search and social success. And given that user behaviors are also changing with regard to how we use search...