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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Google+ posts pass Page Rank, and Google+ profiles may show author attribution on results pages, so it's an especially important platform for SEO. will become active on Google+ and other key social graph and authority platforms like LinkedIn to...

  2. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    It's now possible to combine the power of Custom Audience targeting with search retargeting using a digital marketing platform. Now that Custom Audiences are here to stay, what are some of the coolest ways marketers can use the targeting platform...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    You don't need to spend a ton of time on every platform, but you do need to be accessible there. Go where they are: Facebook, Twitter, LinkedIn, Google+, Pinterest, Vine, Instagram, forums, etc. Lisa's team wrote on the company's blog almost every...