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  1. Last-Minute SEO - Here Come the Holidays!

    If cash-strapped, the best place to try is Facebook, where you can highly target your campaigns, spend small amounts of money, and focus your efforts. If truly strapped, Facebook post boosts are very inexpensive and might get you just the traffic...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Does [VENDOR NAME] offer integration with Facebook? Post to news streams? How do we report issues with information being listed on search engines like Google, Yahoo, and Bing? What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR...

  3. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    First we saw the rise of mega platforms like Facebook and Twitter. The good news is that looking back, it's easy to see which direction the trends are heading in terms of the years ahead. In addition to strengthening your overall social media...

  4. The Role of #Hashtags in Social Media and Search

    Keep in mind that Facebook isn't as transparent with hashtag activity, and LinkedIn doesn't yet recognize hashtags. Just as searches are conducted on platforms other than Google, Bing, and Yahoo, search also happens on social platforms.

  5. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Google+ is boasting 359 million active users making it the second largest social network in between the #1 Facebook and #3 Twitter according to unofficial reports via GlobalWebIndex and it is used by 30% of smartphone users between April–June 2013...