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  1. Forget Big Content – Small Content Is Critical to Search Success

    The search giant's replacement of its "engine," which we have all come to know as Hummingbird, is beginning to change the way it surfaces content, specifically for more detailed searches. Read any popular digital marketing thought leadership blog...

  2. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Although reverse image searching may not be the most in-demand function of a search engine, Yandex believes it is one that will grow in popularity. Then the search engine sifts through the billions of photos on the Internet to select only images...

  3. 5 Fast Facts about the EU's Privacy Ruling on Google

    The flip side to this ruling is that those looking for an unbiased view of an individual may not be able to access public information about them through a search engine. This case began in 2010 when a Spaniard named Mario Costeja González asked...

  4. Top Brands Now Testing Pinterest Promoted Pins

    In October, Search Engine Watch covered the promoted pins debut, saying the advertisements may not be transparent enough. Now, Pinterest is taking the test into the next phase with a group of leading brands that will try promoted pins advertising...