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  1. Last-Minute SEO - Here Come the Holidays!

    For those who might not know what those little "ad" symbols indicate on your search results, these are ads in Google’s AdWords program. But then the bad news: your in-house SEO team or online marketing agency tells you it’s too late - maybe they...

  2. Driving Consumer Insights With Mobile Analytics

    Once you set up tracking for an app and sign up for the beta program, you then download the software development kit (SDK) – they have one for iOS and one for Android. Looking at Facebook usage specifically, it's staggeringly huge (20 percent of...