SEO News

Social Program Search Grew

  1. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Chris Birkholm, Program Manager, Digital River More than 600 senior marketers, 42 speakers, and search and social titans from Google, Google+, Microsoft, Bing, Facebook, Salesforce, and Gap came together last week at the BrightEdge Share13 conference.

  2. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    Your monitoring program will identify instances of competitive ‘bait and switch’, which is actionable with the search engines. In particular, channel partners are bidding on brand search terms, pushing up prices for hotels to attract direct...

  3. SearchDay | Yahoo's New Era

    Yahoo tries to defend the program on the Yahoo Search Marketing Blog, but its explanation is insufficient. SEW/ClickZ Authors Among SEMMYs Finalists Posted by Kevin Newcomb Jan 28, 2009 The finalists have been announced in the Second Annual SEMMYs...

  4. SearchDay | President 2.0

    Tracking conversions -- both online and offline -- can be tricky, but it is an important part of any online marketing program, especially for businesses with a local presence. Search Engine Watch Experts Columns