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Social Presence Theory

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  1. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    Although we haven’t completely figured out what’s going on here, it seems to support the theory that Google is actually looking at multiple sources and trying to use as many verified data signals as it can to leverage brand results and surface...

  2. Matt Cutts, Social Signals, Author Authority, Ranking Factors & Google Realtime

    Reading between the lines, however, there is little said to corroborate that theory in Cutt's announcement. SEOmoz also put the theory to the test, albeit informally, but unfortunately it does not specifically test the 'author signal' and instead...

  3. SearchDay | 3 Keys to a Successful Web Presence

    The theory here is that the spacing will make the url more relevant based off the keywords it contains. How SMBs Can Optimize their Social Networking Time, Part 1 SEW EXPERTS: LITTLE BIZ Many small business owners know that there's benefit to be...

  4. SearchDay | Twitter 101

    The theory here is that the spacing will make the url more relevant based off the keywords it contains. SEW EXPERTS: SEM CROSSFIRE Google will always be a major presence on the Web, and the place to go for certain types of information.

  5. Implementing your Search Strategy for the Latino Market, Part 1

    Trusted Site SEO: Build Trust Authority SEO, SEO Theory A business should register ccTLDs in all of the countries in which it plans to develop or have a commercial presence. In this final two-part article, we discuss ways to implement those...