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  1. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Content was not only king during Apollo, it was also one of the earliest successful brand journalism campaigns in history, Scott said. The core contingent of NASA Public Affairs people—just about all of us—were ex-newsmen," King told Scott in a...

  2. 10 Missed Opportunities in Search Engine Marketing in Japan, Part 2

    Good news: You'll find many similarities (e.g.good relevant content and proper link building is still the king). Missed Opportunity 9: Blogs and Social Media Statistically, they're a very social crowd and started social media groups far before we...

  3. SearchDay | The Decision-Making Funnel, Stage 4: Action

    Content is King.IF You Promote It SEW EXPERTS: ORGANIC SEO Social media tools can play an integral role in promotion of your content and generating links. While you can't always make a direct correlation between going viral on Twitter and the...

  4. SearchDay | Content is King...IF You Promote It

    Content is King.IF You Promote It SEW EXPERTS: ORGANIC SEO Social media tools can play an integral role in promotion of your content and generating links. Leave Your Ego at the Door SEW EXPERTS: SOCIAL MEDIA MARKETING In the world of social media...