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  1. Matt Cutts: Google Didn't Make Panda & Penguin to Force People Buy Ads

    You know, you get too focused on search engines, and then you, for example, would entirely miss social media and social media marketing. Because if you look at the history of sites that have done relatively well or businesses that are doing well...

  2. A 5-Step Plan to Increase Brand Awareness Using the Google Display Network

    When it comes to increasing brand awareness, AdWords can be a great medium that is often overlooked by marketers who defer to social media and other channels. Tools like AdWords Placement or the Google Ad Planner allow you to expand your reach to...

  3. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    Search remains a crucial driver of traffic for ecommerce, generating 31 percent of website traffic versus just 3 percent each from email and social media. This is a huge missed opportunity, because email is responsible for generating twice as much...

  4. Guest Blogging vs. Guest Posting – Imagine A World Without Links

    I decided to place no links in this post but you can share it on Google+ and share with your friends on social media channels. It's sad to read articles; many by bloggers and people who run sites based on contributions from guest bloggers, as to...

  5. Google Penguin 2013: How to Evolve Link Building into Real SEO

    Email marketing, social media, community engagement in forums, and guest blog posting are efficient mechanisms for spreading the word about engaging content. This is good for news aggregators and other sites that reuse content appropriately and...

  6. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    It was never intended to be a social media platform. The sparse tidbits we share on various social media platforms and in our user profiles is often enough to fill an impressive dossier, even when we're extremely cautious and protective of our...