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  1. Unruly's Second Opinion on Top 10 Social Video Trends for 2014

    In 2014, we'll see the emergence of new tools and platforms to support the macro-trend towards content marketing and real-time marketing, with more brands becoming newsrooms for their niche. Search Engine Watch: Will content marketing and real-time...

  2. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    On Air" has a whole new meaning and isn't reserved for broadcast newsrooms any more. Meet the new social media talk shows: Google+ Hangouts and TwitterChats. Brands of all sizes can now seize the hour of gaining influence and publicity channeled...

  3. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    Less than 15 percent of press releases in corporate newsrooms and posted on the wire services are optimized for search, according to a PressFeed Online Newsroom Survey. The AP, Dow Jones, Reuters, Bloomberg, and thousands of other major newsrooms...

  4. Online Newsrooms Grow Up, Go Social, Get Optimized

    Small business that are growing fast, like the INC 500, should definitely upgrade their newsrooms. The 2013 newsroom report “How the World’s Top 100 Brands Are Using Online Newsrooms to Tell Their Stories” cites these statistics: percent of brands...

  5. How to Create a Social Media Editorial Calendar

    Online newsrooms If you consider your colleagues, subscribers, prospects, and clients as “friends” – think about the power of a written and organized social media editorial calendar . One good place to start is the social media editorial calendar.

  6. News Search Optimization and Real Time SEO: No More Yesterday's News

    Well, news search engines and social media are also changing industry best practices in newsrooms, too. Brown, Director of Search Strategy, New York Times Company; and Allison Fabella, SEO & Social Media Manager, The Atlanta Journal-Constitution.

  7. American Daily Newspapers Employ 25% Fewer People Than in 2001

    By the end of 2009, newsrooms of American daily newspapers may employ 25% fewer people than they did in 2001. During the Q&A part of the conference workshop, "Looking Ahead: The Nexus of Social Media and Public Relations," Peter Himler, founder and...