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Social Media Monitoring

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  1. FTC Tightens Online Disclosure Requirements

    Now, if you're posting anything on a social media platform, that specifically requires disclosure, too. Some folks focus their social media marketing efforts more on Facebook, although often, not by buying ads or sponsored posts, but by doing their...

  2. Building the B2B Social Media Machine: SES New York 2013 Sneak Preview #SESNY

    In the session, our team will share best practices and tools for B2B social media management and monitoring. Through clear roles and responsibilities, ownership, simple tools like editorial calendars, more complex monitoring and publishing...

  3. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Measuring social media ROI can be a daunting task, but not impossible. Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research, support, sales, and more!

  4. Make the Most of Your Social Media Interactions: 9 Tips

    Social media monitoring and listening tools aren't essential to running a social campaign, but they provide a tremendous advantage. Keeping in mind industry standards and best practices are key when determining the optimum point for listening and...