What Google Does by Gareth Owen The elimination of link farms and content scrapers, along with the introduction of signals from authoritative social media networks, have combined to create new opportunities for enterprise-level search marketers.
Top 13 Social Media Ranking Factors for SEO by Gareth Owen Looking to carry out an investigation into whether social media is a big influence on search engine optimization? Search Engine Optimization Pearlfinders, a company that interviews senior...
by Gareth Owen Enterprises should allocate the bulk of their SEO budgets this year on realigning three core areas: CMS optimization, site speed, and social media marketing. Steps to Sexier Online Video Optimization - Outspoken Media
On-page Optimization is Dead By Gareth Owen Social Media Optimization for Public Relations - TopRank Blog At least 43 percent of marketers say they want to use social media as part of their Christmas online marketing.
As a discipline, search will still be focused on optimization of keywords for maximum ROI, but it's time for companies and agencies to start to put those keyword searches in their proper context within the online consumer journey and consider...