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Social Media Guidelines

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  1. Rise of the New School SEO Professional

    Every SEO engagement should include a metrics-driven analysis of social performance and guidelines for social media promotion budgeting. SEO agencies are result-oriented, technical, and data-driven marketers - a great foundation for expansion into...

  2. How to Avoid PR Disaster With a Social Media Policy

    Include guidelines about confidential and proprietary information and how each should be treated and balanced against the transparency that consumers increasingly expect from social media. Social Media Policy Database: Ever wonder what the social...

  3. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    I would greatly advise publishers to read the Annotation Guidelines all the way through before beginning to annotate their catalog. This response indicates to me that Google Catalog’s reviewers are more interested in how the consumer will...

  4. 6 Predictions for 2013: Search Marketing & Big Data Analytics

    At the same time, the search ecosystem will continue to change rapidly – a new search solution from Facebook, changing guidelines and algorithms from Google, further consolidation of product search by Amazon, or more meaningful market penetration...