Hell, the FTC even updated its guidelines to include blogger reviews and The Huffington Post (remember, it's a blog) just won The Pulitzer Prize. However, not only does asking or requiring links for the review come off as confrontational and like...
Every SEO engagement should include a metrics-driven analysis of social performance and guidelines for social media promotion budgeting. SEO agencies are result-oriented, technical, and data-driven marketers - a great foundation for expansion into...
Train these experts on participating on Quora in compliance with Quora guidelines and best practices. Brands are looking beyond social media giants like Facebook, Twitter, and Google+ to more niche sites such as Pinterest, which puts a big emphasis...
Each listing is reviewed by a human being to assure that the sites adhere to our quality guidelines. GH: We launched the BOTW Media Network about seven years ago, a network of blogs publishing content on approximately 60 topics.
The importance of developing social media guidelines and procedures for a brand is critical if the brand operates in a regulated industry. Social media management can be problematic for businesses of all sizes but is arguably most complicated for...
Make sure to fully read the Speaker Guidelines and then visit the SES Speaker Proposal Form and let the team know who you are, which session you'd like to speak about, and why they should pick you. SES Toronto will cover topics such as search...
Include guidelines about confidential and proprietary information and how each should be treated and balanced against the transparency that consumers increasingly expect from social media. Social Media Policy Database: Ever wonder what the social...
With this in mind, your content must be that which serves an informational, resourceful and captivating intent for which it meets Google Quality Guidelines but also would gain the sharing of it by your users socially and hopefully the attainment...
They can understand what the sites are for if you follow their guidelines. Summing it up, next-gen architecture is about three key elements: social media, content, and accessibility. So how can you build a site that addresses current and future...
Price stated that he believes that achieving the top of Page 1 may require deviation from Webmaster guidelines and the risk of a penalty by Google. Search marketing often attracts more of the budget, despite the fact that organic search delivers a...
They're easily found in locations such as the Bing Webmaster Guidelines. AB: How can marketers best utilize Bing to leverage social media to help influence search rankings? This morning I caught up with Duane Forrester from Bing as he prepared to...
Be sure to follow Google guidelines for images for best possible user experience as well. Embed Videos and Other Rich Media User reviews instill trust and social proof for a product or service. Look at key user engagement signals like the most...
The gatekeepers also had guidelines for how to create content with integrity that accomplished its purpose. As we transitioned our content online, we lost the connection to those professional guidelines for writing.
I would greatly advise publishers to read the Annotation Guidelines all the way through before beginning to annotate their catalog. This response indicates to me that Google Catalog’s reviewers are more interested in how the consumer will...
At the same time, the search ecosystem will continue to change rapidly – a new search solution from Facebook, changing guidelines and algorithms from Google, further consolidation of product search by Amazon, or more meaningful market penetration...
What has changed over the years is the degree of risk associated with operating outside of the Google Webmaster Guidelines. Follow these guidelines and you will be off to a great start for link building in 2013 and beyond.
If you’re an SEO who new to PR, the best place to start is by reading the editorial guidelines of the publications you’re targeting, Kim advised. I know how to build and code websites so that they are search engine friendly, and I understand that...
While it isn't exactly clear how social signals influence your organic rankings, we know from reading the Bing SEO Guidelines that there are synergies and positive impacts to organic CTR. Also, Bing has confirmed in their guidelines:
Bing Webmaster Guidelines are live and tucked away in the Content Guidelines section of Webmaster Help help most business owners understand the broad strokes of search marketing” and will not contain deep, exhaustive answers, according to a blog...
Google recently adjusted their Webmaster Guidelines to state that affiliate sites with very little good, unique content might not rank well. The guidelines state “As a result, sites featuring mainly content from affiliate networks can suffer in...
