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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    The social media revolution of the past few years has completely changed the way we use and experience the web; it's now more about the user, user engagement, and user-driven content. Visitors to their sites view customized content based on:

  2. Future of Search & Content Marketing: Expand Your Mindset

    The major search engines are gaining less traction today than they once were as people turn to “niche” search engines within social media and other destination sites to find what they need. This was the focus of the Future of Search and Content...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Over the next few weeks, Lisa supervised the shoot, negotiated ad buys on the sites Don told her to advertise on, and she even got Don's billboard produced, despite many heated arguments about why his concept was so misguided.

  4. 5 Social Media Advertising Trends to Watch for in 2014

    Social media advertising is what traditional search engine marketing was 5 years ago: constantly in development with major changes coming every other week. If Facebook is successful with video, who knows what implications that will have across the...