Building relationships with up-and-coming travel bloggers/Twitterers, local area news outlets, and specialty organizations are a source of high quality links and word-of-mouth traffic, all of which leads to more mentions, and more links.
Vertical & Specialty Search The biggest acquisition news yesterday wasn't Microsoft-Yahoo but Arby's-Wendy's. T-minus 1 Day: Last Minute Rhetoric from Microsoft and YahooDuring Microsoft's earnings call, CFO Chris Liddell suggested that an...
Vertical & Specialty Search Microsoft Hires Lobbyists in Anticipation of Yahoo AcquisitionMicrosoft is preparing for the best in its unsolicited bid for Yahoo. Microsoft Acquires Travel Search Site FarecastMicrosoft has reportedly acquired Seattle...
Vertical & Specialty Search Citigroup's Mark Mahaney upgraded Yahoo from hold to buy, based on the belief that Microsoft will increase its bid to $34 per share for the Sunnyvale search engine. Citigroup Upgrades Yahoo, Predicts Microsoft Bid...
Vertical & Specialty Search Microsoft-Yahoo combined share of searches shows an Incredible Shrinking Search Engine. While Yahoo plays games with Microsoft's acquisition bid, some are beginning to ask, "Why isn't Microsoft buying AOL?
Vertical & Specialty Search Yahoo Desperately Seeking Suitor: Time WarnerWith a Microsoft proxy battle expected soon, Time Warner's emerging as a white knight for the Sunnyvale search engine. Yahoo Fires BackYahoo is taking its time setting a date...
Vertical & Specialty Search Media Spend on Search, Verticals, Continues to GrowSearch made up 31 percent of the $735 million in media billings in 2007 by Microsoft-owned Avenue A | Razorfish, second only to ads on vertical sites at 39 percent of...
Vertical & Specialty Search SEW Experts: Social Media and Online Commerce: Birth of SocialommerceWith all the media attention focused on Microsoft's not-so-friendly takeover bid of Yahoo, a below-the-radar acquisition target proves why social...
Vertical & Specialty Search AOL Yahoo Talk Merger - Microsoft RebukedThe i-banks are advising Yahoo on mergers with media and technology firms that might snatch Yang & Co.from the jaws of Microsoft. Rumors are rife that Yahoo may tag out in search...
Vertical & Specialty Search Paid Search Advertising Drives Microsoft Bid for YahooMore relevant search results and social media innovations won't solve the problem of Google's dominance in paid search advertising.
Vertical & Specialty Search Microsoft Launches New Ad Campaign for Live SearchIn the spirit of its Ms. Dewey experiment, Microsoft has launched a new site, Left vs. Linking Issues & Social Media Google Turns to Publicis to Increase its Madison...
Vertical & Specialty Search Fast deal muddies Microsoft search strategy, Information World Review When Terry Semel joined Yahoo as chairman and CEO in May 2001, he left behind the investment firm he started, Windsor Media.
Vertical & Specialty Search Microsoft adCenter Offering Affiliate ProgramadCenter will pay a bounty for each new advertiser people bring to the Microsoft PPC program. Microsoft Cofounder Paul Allen Bidding Against Google For WiFi AccessAllen heads...
Vertical & Specialty Search SEMPO Brings Search Engines Together for EducationSEMPO, the Search Engine Marketing Professional Organization, is bringing representatives from Google, Yahoo, and Microsoft to its annual meeting for a round-robin...
Vertical & Specialty Search Microsoft adCenter Adds Immediate Editorial Updates, Daily Spend LimitsThe Big Three seem to be getting closer and closer to being mirrors - guess that will be easier on us when Google buys Microsoft and Yahoo.
Vertical & Specialty Search Microsoft Rolls Out More Live Search UpdatesMicrosoft today made another round of updates to Live Search, this time focusing on local and mobile search. Microsoft Claims Google Gets Too Much CreditBrian McAndrews, senior...
Vertical & Specialty Search Microsoft Updates Live SearchMicrosoft made some significant improvements to Live Search, both to its core search technology and in the vertical search areas of entertainment, shopping, local and health.
Vertical & Specialty Search Microsoft Having Bad Week, Court Rules Against, Google and Lotus Giving Away ToolsThey must be feeling a little punchy at Microsoft this week. Linking Issues & Social Media
Vertical & Specialty Search First Look at Microsoft's Free Web Analytics Tool 'Gatineau' (With Slides), blognation Belgium Search Engine Watch has been ranked #3 in the AdAge Power 150, a ranking of the top English-language media and marketing...
Vertical & Specialty Search Mastering Yahoo PanamaMona Elesseily, internet marketing strategist with Page Zero Media, just published an informative user's guide for Yahoo Panama. Windows Live Offering Services PackIn a move similar to Google Pack...
