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  1. Branded Videos Shared More Than 500,000 Times Every 24 Hours

    Devra Prywes, Unruly's Marketing Director, added, "Creating and distributing shareable content for social media is at the top of the agenda for CMOs, and brands can use the Lab experience to pinpoint exactly what's trending.

  2. Matt Cutts: Google Didn't Make Panda & Penguin to Force People Buy Ads

    Are algorithmic updates created solely to force webmasters to buy ads and increase Google's bottom line? So a lot of people, it’s a regular conspiracy theory… Google did this ranking change because they want people to buy more ads and that is...

  3. A 5-Step Plan to Increase Brand Awareness Using the Google Display Network

    Goodbye boring text ads, hello rich media. One of my favorite things about rich media ads is experimenting and testing which format works best with which message. When it comes to increasing brand awareness, AdWords can be a great medium that is...

  4. Google Penguin 2013: How to Evolve Link Building into Real SEO

    Email marketing, social media, community engagement in forums, and guest blog posting are efficient mechanisms for spreading the word about engaging content. Interviews, PPC ads, and local event sponsorship will also get your name and content noticed.

  5. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    It was never intended to be a social media platform. The sparse tidbits we share on various social media platforms and in our user profiles is often enough to fill an impressive dossier, even when we're extremely cautious and protective of our...