Two years ago, I asked, "Is the Social Media Press Release a MeatballSundae? And I answered my rhetorical question by accusing the "social media press release" alias "social media news release" alias "social media release" of being a meatballsundae.
Mark also includes links to a number of articles on the topic, including: Is the Social Media Press Release a MeatballSundae? First of all, a tip of the cap to Drew Kerr over at Four Corners Communications for emailing me about a new post by Mark...
A great book that influenced my columns, and one you should read if you're looking for further discussion of changing customer relationships, is Seth Godin's "MeatballSundae. Coke is actively reaching out into multiple social media sites, such as...
Is Marketwire's Social Media 2.0 press release another meatballsundae? Should a press release be a part of this social Web? Does Social Media 2.0 deserve a second life? Social Media 2.0 - Witness for the DefenceThe web has changed the way we...
Okay, okay, so I've already weighed in on the question, “Is the Social Media Press Release a MeatballSundae? Last November, I provided four pieces of empirical evidence that demonstrated that social media press releases are the unfortunate result...
A "MeatballSundae" Meet Up, ClickZ Experts I asked around to some search marketing and social media marketing friends, and got quite a range of responses. We're just a few weeks into 2008 now, which means there's still time to make a New Year's...
EST, Search Engine Watch will present a Web cast featuring Godin on the question on every marketer's mind: "How Do You Avoid the MeatballSundae? Enterprise search vendors are starting to use social and user driven search results suggestions and...
The allegory of the meatballsundae is completely relevant to the world of link building. I had the good fortune of attending Search Engine Strategies Chicago where keynote speaker Seth Godin discussed his most recent book, "MeatballSundae.
So what's this MeatballSundae all about? SES Chicago Keynote – Seth Godin & 14 Trends to Avoid a MeatballSundae Day two at SES Chicago opened with a keynote speech from Seth Godin talking about Meatball Sundaes.
Defense of the social media press releaseYesterday afternoon, the prosecution asked, "Is the Social Media Press Release a MeatballSundae? Strumpette testifies in social media press release trialWith the opening arguments out of the way, the...
Yesterday, during the prosecution's opening remarks, I asked, “Is the Social Media Press Release a MeatballSundae? A short time later, the defense said, “Ladies and Gentlemen of the Jury, The Social Media Release is not a MeatballSundae.
Yesterday afternoon, the prosecution asked, "Is the Social Media Press Release a MeatballSundae? A short time later, the defense made its case on the PR 2.0 blog in a post entitled, "Ladies and Gentlemen of the Jury, The Social Media Release is...
Ladies and gentlemen of the jury, the prosecution will prove beyond a reasonable doubt that the "social media press release" alias "social media news release" alias "social media release" is unfortunately a meatballsundae.
Social Media + Press Release = MeatballSundae? A meatballsundae is the unfortunate result of mixing two good ideas. In this case, the meatballs are the press releases and the sundae toppings are the Technorati tags, Digg buttons, del.icio.us...
In today's SearchDay, "Is the Social Media Press Release a MeatballSundae? According to Seth Godin, a meatballsundae is the unfortunate result of mixing two good ideas. In this case, the meatballs are the press releases and the sundae toppings...
Seth Godin Interview - What's a MeatballSundae? Social Networks Set Sights on U.K. R/WW Thanksgiving: Thank You Google for Open Social (Or, Why Open Social Really Matters), Read/Write Web Want a snapshot of the day's search marketing news?
Recently, I listened to a Seth Godin webinar about how the Web has become a "MeatballSundae. Social search is having a bigger impact than ever. The search marketing world constantly changes. This year Google introduced personalized search and...
In today's By the Numbers column, "Facebook D-Day, MeatballSundae," Eric Enge takes a look at social media through the lens of Seth Godin's recent webinar on the idea of the "meatballsundae. Social search is having a bigger impact than ever.
Seth Godin Dishes Out Meatball SundaesSES Chicago keynote speaker Seth Godin spent an hour dishing out his marketing wisdom on the ideas behind his new book, MeatballSundae. Linking Issues & Social Media
Seth Godin Dishes Out Meatball SundaesSES Chicago keynote speaker Seth Godin spent an hour dishing out his marketing wisdom on the ideas behind his new book, MeatballSundae. Integrating Marketing Efforts for Your Nonprofit Social Media Plan.